Cultural Transformation

Culture Shows Up in the Small Stuff. 5 Moments That Make or Break Experience

Published on
January 1, 2026

On paper, everything looks fine.

The patient journey is mapped.

The team is trained.

The values are clear.

Then Tuesday happens.

A handoff is “mostly done.”

A patient waits. Nobody updates them.

A nurse spends 12 minutes chasing one piece of info.

A simple decision goes up three levels because no one is sure who can say yes.

Your teams care. They work hard.

And still, the experience breaks.

Not because people don’t want to do good work.

Because small friction points repeat all day, every day.

So here’s a faster start that doesn’t add weight to already stretched teams.

Look at five moments. Together. Calmly. Without blame.

Pick one place to act first.

Run one small test in 7 days.

That’s how you start closing the experience gap.

 

1) The gap isn’t a mystery. It’s a pattern

In healthcare and life sciences, effort is rarely the issue.

Setup is.

When the setup is unclear, good people compensate.

They patch. They chase. They “make it work.”

For a while, that looks like resilience.

Over time, it becomes the way things are done.

And once “the way things are done” becomes normal, it becomes culture.

Culture is not only the values you announce.

It’s what shows up in the small, repeated moments of work.

So the real question is not “Do we have the right values?”

It’s:

Where does the experience break most often, for patientsand for teams?

 

2) What an Experience Gap Scan is, and what it isn’t

An Experience Gap Scan is a short team session thatmakes the gap visible in real work.

 

What it is

  • 60 minutes with a small group
  • Built around one real situation from the last 7 days
  • Ends with one priority moment, 3 actions, owners, and a     check-in date

 

What it isn’t

  • Not a satisfaction survey
  • Not a full audit
  • Not a meeting to list complaints
  • Not a “culture workshop” with nice words and no follow-up

 

What you leave with

  • One moment to improve first
  • Three concrete actions you can test
  • Clear owners
  • One date to check progress

Simple. Useful. Respectful of time.

 

3) How to run it in 60 minutes

Who to invite (6 to 10 people)

Pick a small mix of people who touch the moment you want tolook at:

  • 2 to 3 front line voices
  • 1 to 2 support roles linked to the issue (admin, IT, quality, scheduling,     supply)
  • 1 manager
  • Optional: patient experience or quality lead

You are not trying to be “representative.”

You are trying to be clear, fast, and honest.

 

Ground rules (say them out loud)

  • Start from one real case from last week
  • No blame. No “they should.” Stick to what happened
  • Keep it specific. One case, not ten
  • If it turns into a long list, you stop and pick one

 

A simple agenda

 

10 min. Pick the real case

Choose one situation that felt slow, unclear, or frustrating.

 

20 min. Walk the moment step by step

Where did it slow down. Where did it confuse people. Where did it break.

 

20 min. Rate frequency and impact

What happens often. What costs trust, time, or energy.

 

10 min. Decide next steps

Pick one moment to fix first. Set 3 actions. Assign owners. Set a date.

One line goal you can use:

“By the end of this hour, we choose one moment to improve and agree howwe’ll test it.”

 

4) The 5 moments to look at. The mirror moments


These are “mirror moments” because they hit patients andteams at the same time.


Fixing them improves both.


For each moment, ask:

  1. What do patients experience here?
  2. What do teams experience here?
  3. What tells us this moment is breaking?
  4. What is one small test we can run this week?

 

Moment 1. The handoff

 

What it feels like

  • Patients:     “Why am I repeating my story?” “Who is in charge?”
  • Teams:     “I thought you had it.” “Where is the info?” “We’re blocked.”

 

Signals

  • No clear owner of the next step
  • Different handoff styles by person
  • “I didn’t know” becomes normal

 

Small test (7 days)

  • One page handoff standard for one pathway or one team
  • Same fields, same order, same owner

Read more: AHRQTeamSTEPPS patient handoff tools (I PASS the BATON, I-SBAR)

Moment 2. Waiting with no clarity

 

What it feels like

  • Patients: uncertainty, stress, trust drops
  • Teams: constant chasing, calls, interruptions

 

Waiting is not the problem. Waiting without clarity is

Signals

  • Nobody can answer “what happens next” in one sentence
  • Updates depend on “who you manage to catch”

 

Small test (7 days)

  • One update rule: who updates, when, how
  • A single sentence script people can use

 

Moment 3. Workarounds and double work

 

What it feels like

  • Patients: delays, uneven experience, errors that look “random”
  • Teams: re-entry, extra steps, fatigue

 

Signals

  • Unofficial shortcuts everyone uses to survive the day
  • “This is just how it works” language

 

Small test (7 days)

  • Remove one repeated step
  • Or unify one template so people stop retyping the same info

 

Moment 4. Escalation and decision traps

 

What it feels like

  • Patients:  slow answers, back-and-forth decisions
  • Teams:  everything goes up, nobody decides, meetings repeat

 

Signals

  • Too many approvals for small things
  • Fear of being wrong
  • “I’ll check” becomes a habit

 

Small test (7 days)

  • A Decision Ownership Map for the 3 most common decisions this month
  • Name: who decides, who gives input, who must be told

 

Read more: 

Harvard Business Review: What is psychological safety?

Harvard Business School Working Knowledge: psychologicalsafety, burnout, retention

Moment 5. Recovery after friction or a mistake

 

What it feels like

  • Patients: trust rises or collapses based on the response
  • Teams: silence, fear, blame, or learning

 

Recovery builds trust

Signals

  • Problems repeat
  • People stop speaking up
  • No closure. No loop closed

 

Small test (7 days)

  • A  reset script used every time:
       
    • Acknowledge
    •  
    • Clarify next step
    •  
    • Close the loop (who will update, by when)

Read more: Patient Safety Switzerland: practical tools for Just Culture and communication (PDF)

 

5) Choose one. Don’t choose five.

The most common failure mode is turning this into a list of27 issues.

If you try to fix everything, you fix nothing.

You also teach the team: “Here comes another project.”

So choose one moment using two criteria:

  • Frequency: how often does it happen?
  • Impact: how much time, trust, or energy does it cost?

Then pick one test you can run in 7 days.

Not a big redesign. A test.

A test that makes life easier for teams and clearer forpatients.

That is how momentum starts.

 

6) Culture lives in these moments

Culture is not what you say in a town hall.

Culture is what happens in these moments, especially under pressure.

This is also where mid-level leaders have real leverage.They connect big values to small daily moves, in the team’s day-to-day.


When you improve one moment, two things happen:

  • Patients get more clarity and trust
  • Teams feel less friction and more control

That is culture change you can see.

 

Want a quick start?

If you want, send me two lines:

  1. your setting (clinic, hospital service, medtech team, pharma ops)
  2. which pain shows up most (handoffs, waiting, workarounds, decisions, recovery)

I’ll tell you which of the five moments I’d start with, andwhat a good 7-day test could look like.

P.S. If you are tired of “big culture programs,” this is theopposite. One real case. One hour. One test. One week.

 

The Bee'z Team

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